Since 1988. New look, same Pamela's. Made with love. Born into a family of bakers in Northern California, Pamela used her passion for baking to create a new kind of company in 1988 out of her very own kitchen. Her mission from the beginning was to give her family, and yours, delicious gluten-free foods crafted with love and the highest quality ingredients. That mission still drives everything we do today. Terracycle: Visit terracycle.com to recycle this bag.