Blue Majik is a proprietary, chemical free extract of Arthrospira platensis (Spirulina), a Nutrient Dense AquaBotanicalTM. Its stunning blue pigment contains both phycocyanin (PC) and non-PC compounds. This unique combination is not seen in standard Spirulina powder. PC is clinically shown to relieve physical discomfort, which means consumers feel better, can do more activity, and enjoy an overall better quality of life* Blue Majik Fine Powder is derived from the highest quality, Organic raw material. Perfect as a natural blue food colorant for beautiful smoothies, lattes, ice cream, or any other blue food creation!